Each quarter we interview one of our clients to get an insight into their business. This issue we spoke to Therese Strong of Street Art Wheels.
When did your business commence?
Street Art Wheels has been established for 15 years
What does your business do?
Our business specialises in wheels, tyres and suspension, providing both retail sales and service. Street Art supplies all major branded alloy wheels and tyres to suit all passenger, 4WD vehicles and muscle cars. We carry out computerised wheel alignments and suspension repairs via specifically trained personnel.
Street Art is your one stop shop, also carrying out alloy wheel repairs and refurbishing.
What makes your business successful?
We attribute our success to giving our customers exceptional service, and being able to provide them with the product they want, when they need it.
What has been your biggest achievement to date?
Our biggest achievement to date has been the success of our annual mag wheel mega sale, which we hold in November. This year will be our 8thannual sale, and it gets bigger and better every year. We have our major reps come and set up a display of their latest design wheels for the sale, as well as a car display.
What is one piece of advice you would give to someone starting up a business?
Be prepared to put in the hard yards – listen to what your customers are asking for and be prepared to do that little bit extra for them.
Keep expenses to a minimum and invest the profits back into the business.
How do you relax from the pressures of being in business?
We relax by going to the coast and doing absolutely nothing – as long as there is a beach, waves and sun, then we are happy!
We are looking to spend more time relaxing at the beach, so this could be an opportunity for motivated personnel with automotive interests to move into a well established and profitable business!!